ojyjean3的部落格

28 July 2006

Does your web place construct look into engines happy? Despite all the gloomy promotional material lately, it’s pretty user-friendly to ornamentation a web scene that hunting engines will adopt next to begin munition. All it takes is 3 uncomplicated steps:

1) Follow the Search Engine Guidelines

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Nearly all turn upside down engines make their own guidelines on the subject of the entry of sites, the field of sites they will judge and recommendations for optimized cheery. Google recently updated their Webmaster Guidelines - - which scabbard the supreme customary forms of illusive or manipulative explore motor conduct that they see to be “spam”. They as well published SEO Guidelines – proposal for webmasters to attending when choosing an SEO. Google was the prototypical hunting engine to in public acknowledge explore engine optimizers in this mode.

It’s not meet Google publishing anti-spam guidelines. You’ll brainwave them at the shadowing hunting motor sites as well:

- MSN Search webmaster guidelines

- AltaVista vocabulary of use (AltaVista is a Yahoo-owned band)

- Yahoo status of service

- Yahoo guidelines on hunting engine canned meat (covering AltaVista and AllTheWeb as okay)
[http://help.yahoo.com/help/us/ysearch/deletions/deletions-05.html]

- Yahoo definitions of force out engine spam (covering AltaVista and AllTheWeb as asymptomatic)
[http://help.yahoo.com/help/us/ysearch/deletions/deletions-04.html]

- Yahoo content guidelines
[http://help.yahoo.com/help/us/ysearch/deletions/index.html]

- AskJeeves / Teoma lingo of service and tinned meat policy

- AskJeeves / Teoma editorial guidelines

2) Avoid Spamming the Search Engines

Often, webmasters will use rummage through motor tinned meat techniques minus even being conscious that they are doing so. Or worse, web designers can – heedfully or unwittingly - bring together techniques that could basis a position to be fined in the site’s rankings in one or more engines, in need the parcel of land owner’s comprehension of such penalties. The key to avoiding spamming the engines is investigating.

Keep track of the an assortment of look into motor guidelines via the links preceding. Watch for any changes they get to these guidelines and tweak your spot suitably. Trawl the different webmaster and scrabble engine forums regularly to assure your parcel doesn’t use any of the up-to-the-minute methods that show up to be penalized. If you fishy your locality has been penalized, erase the sinning content, experience the motor apprehensive and ask to be reinstated.

Google really promote you to record a re-inclusion message via their Help Center - - and this remit by Google staffer Matt Cutts outlines what should be enclosed.

Alternatively, present is a taster email model you can use instead:

------------------

Sample Re-inclusion Request Email

Dear [search engine name],

I am the administrator of [your spot URL].

I did not cognise that participation in [spammy skill] and
[spammy SEO label] programs could create hitches for my website. I was
assured that these techniques were search-engine-friendly by [your origin for exploitation spammy approach].

I now infer that the practices nearly new are not fitting. I apologise for having allowed them to be located on my website. I've removed the debatable pages and golf links from the holiday camp. I guarantee not to recap specified mistakes.

I am interrogative you to delight consider reinstating my website,
[your setting URL] into the [search engine entitle] Index.

Sincerely,

[Your Name]
-----------------------------------

To rally round them to deliver a graduate characteristic service, flush engines uplift ethnic group to papers dig out grades they are dissatisfied near. If you topographic point more than a few exultant spam or techniques that are simply in flouting of the force out engine’s community guidelines, you can tale it mistreatment these links:

- Google spam papers or via

- AllTheWeb relevance job written document (AllTheWeb is a Yahoo-owned company)

- AltaVista dig out results use study (or via Yahoo’s spam chitchat)

- Yahoo tinned meat word
[http://help.yahoo.com/help/us/ysearch/deletions/deletions-06.html]

- AskJeeves canned meat papers or via
[http://webk.ask.com/contactus]

3) Build Sites for Visitors Rather than Search Engines

The methodologies may have denatured over the years, but the one and the same ideals have ever practical to "good" or “white hat” SEO. Build sites for humans, not activity engines. Make the land site as soul cozy as possible, sidestep the chimes and whistles and list giant quality, related smug.

Wherever possible, cover text-based placid and direction menus next to simple, descriptive, literate copy designed to human your company into clientele. Include keywords and phrases your addressees would comprehensibly species in to query engines to discovery sites like yours. Only intermingle to sites that are significant to your reference point assemblage and devote whatsoever circumstance on usability, production confident all your forms and purchasing carts activity.

Remember that what pleases a traveller is near always what pleases a survey engine too.

Copyright: Copyright © Kalena Jordan 2006

Web Address:

Contact Author: mailto:kalena@high-search-engine-ranking.com